"Its a weekend when families can buy school supplies, shoes and clothing, and keep a little more money in their wallet, which is where it belongs," said Perry.
As parents save on clothing, footwear, school supplies, and backpacks priced under $100, R.J. DeSilva with the Texas Comptroller's Office says the state will lose out on millions of dollars.
"We estimate the sales tax savings for families will be about $64.8 million," says DeSilva. "Certainly the state and local governments won't be getting that money, but the fact that folks are saving money far outweighs that."
Texas shoppers actually have saved nearly 627 million dollars since the law was first enacted back in 1999.
Retailers say the tax free weekend actually brings in more money due to the increased foot traffic as shoppers tend to purchase items not on the list as well.
Just like Black Friday, stores offer extended hours and other discounts to lure in customers.
"We have denim for kids at $10, adults start at $19. Polos, khakis, all the school uniform stuff is on sale as well," says Christine LeCompt at the Old Navy in Houston's Meyerland Plaza. "It is a big weekend, so my advice to shoppers is to come early."
Walmart's Jeff Randall calls his store a one-stop shop for parents because it offers pencils, pens, notebooks and other items.
"We provide parents a chance to get additional clothing or a backpack, or something that if this weekend didn't happen, maybe they are not able to afford," says Randall.