Normally, when I get a public relations pitch asking for GardenLine's help with a charitable concern, I read it with a bit of skepticism. After working in the media for nearly 30 years, I often first assume it's an attempt by some multinational company to look good. But when I see genuine concern and rightous reasons for a company to be involved with a charitable cause, I get excited about sharing the information with you. That's why I'm happy to tell you about a partnership that will help our songbirds ... and the environment.
Due mainly to loss of habitat, today's songbird populations are in serious decline. And in states like Texas, drought has added to the problem. In fact, I'll bet you didn't know that certain bird populations in some parts of the country have declined by as much as 80 percent! With all of today's other environmental concerns, it's easy to understand why this serious issue has been overlooked by many. That's why Scotts Songbird Selections, which I have endorsed for some time, is working with the National Wildlife Federation in a new program called Save the Songbirds
Working together, and ultimately with your help, the partnership's goal is to save a million songbirds by creating 50,000 acres of backyard habitats nationwide. There are four simple things we all can do to help:
- Provide food for birds by growing native plants and adding feeders to your landscape. And instead of buying the cheapest bird food available, provide high-quality nutrition such as Scott's Songbird Selections, especially their new Nutri Thrive.
- Provide water for birds with ponds, birdbaths and other water sources. You'll help counter the severe losses from last year's drought and give birds a place to drink and take a bath.
- Create some shelter with native plants, trees and larger shrubs that help provide cover from predators and harsh weather.
- Help create some nests by building bird houses and placing them by trees and shrubs. You'll be providing places for songbirds to raise their young.
And if you can't assist in those ways, you can contribute some money. Now, you could just whip out your checkbook (which is fine by me) and make a nice donation to Save the Songbirds. But you can also simply buy some Scott's Songbird Selections' new Nutri Thrive. For every bag you buy, Scott's will donate a dollar to the program. (You'll find a coupon for $2 off Nutri Thrive RIGHT HERE
I've already got plenty of native Texas plants in my back yard, and I have ample water sources for wildlife, so I could say I'm doing my part. In fact, I have committed three of my 15 acres of land to this program, and you can make a similar pledge at the website
. But, I will be also be making a financial donation. If you
can too, the quicker we'll be helping to Save The Songbirds.
Randy Lemmon's GardenLine is heard 6-10 a.m. Saturdays and Sundays,
exclusively on NewsRadio 740 KTRH.
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